Lucy Borrill
Director and Brand Strategist of LUMO.
LUMO is a studio based in Brisbane that specialises in Brand Strategy, Brand Identity and Websites.
Lucy is the big thinker. She has over fifteen years of experience in creative communications—from journalism and videography to freelance design and brand management for big honchos. With a broad background and an acute taste for a range of mediums, she’s able to tie all the elements of communication into living, breathing brands that have a big and beautiful impact on the world around them.
Since 2018, LUMO has earned a distinct position in the branding landscape by refusing to stop at visual identity creation. To us, the real brand gets built when the strategy & identity we developed are put to work. The brand extension across collateral, experiential design and custom websites — is where they start to live and breathe.
We want to make sure our clients don’t just launch something beautiful, they grow something strategic, meaningful and sustainable over time.
