I’d be keen to know this too! I’ve been on a similar journey, and found the most applicable to be: Community Development / Community Relations / Community Engagement – these tend to cover the Marketing, Communications, Media/PR, Fundraising, Events and Alumni functions most commonly. I’ve found that Enrolments tends to sit adjacent though, and from a public perspective may need to be included separately, so a team name of Enrolments & Community Development or similar may suit best.