Hi Zareena,

We’ve held all our reunions on one Saturday for the past seven years – Jersey Day. I’d be happy to share more about how we schedule the day—we still have individual year group areas for cohorts celebrating a decade reunion, but the event is open to all alumni of any age.

We do target the individual cohorts via emails and social media, and some year groups have greater attendance than others. It does vary year on year. However, we now have at least over 300-400 guests for each Jersey Day event.

The combined “party vibe” works really well to drive positive word of mouth and reduce the barrier of fear or nervousness for people to attend.

Happy to provide examples or more information if that’s helpful.
Philippa