Articles
Challenge MS: One Community. One Goal. A Better Tomorrow
Article written by Christina Sit Yee, Victoria University of Wellington(First published in the educate+ Face-2-Face Magazine, Nov 2025) In 2023, inspired by her mother’s near 50-year journey with wharanga uwhi iaia—multiple sclerosis (MS)—Amanda Hargreaves collaborated with Christina Sit Yee, Senior Development Manager at Te…
Bridging the Gap Between Pedagogy and Promotion
Article written by Amanda Peake, Director of Community Development, Canberra Grammar School(First published in the educate+ Face-2-Face Magazine, Nov 2025) In schools, Marketing and teaching often sit in parallel lanes—both vital, rarely aligned. The result? Polished promotion that doesn’t ring true for educators, and brilliant pedagogy that never reaches…
Marketing Smarter with AI
Article written by Margo Bastow F.EdPlus, Director Community Relations, Santa Maria College WA(First published in the educate+ Face-2-Face Magazine, Nov 2025) Budgets are tight. Teams are lean. Expectations keep climbing. For marketers in education, the pressure to “do more with less” has never been…
Untangling CRICOS: A Practical Guide for Advancement Professionals
Insights provided by Trish Cartwright, Admissions Consultant | Webinar – February 2026 What if one of the most complex areas of Enrolments could be reframed into something clear, structured and actionable? That was the focus of a recent Webinar led by Trish…
Beyond Beautiful Branding – Why Digital Safety Must Become a Leadership Priority
Article written by Kirra Pendergast, Founder & Human Digital Risk Strategist, CTRL+SHFT There was a time, not that long ago, when a school’s online presence was a novelty. A newsletter sent home in backpacks was enough. A website with enrolment info…
The Call I’ll Never Forget
Article written by Danielle Hargrove, Marketing & Communications Lead, Educate Plus | 12 September 2025 When news broke of the recent shark attack at Long Reef/Dee Why Beach (Sydney), my heart stopped. That stretch of coastline is where my son surfs, and he was currently out…
Student Loyalty in Independent Schools
Article submitted by Bethwyn Kitson, Manager (Communications) for Independent Schools Queensland Increased competition in the education sector means independent schools need to develop and deliver effective marketing and communication strategies. This increased competition is demonstrated in the results of a longitudinal study undertaken by Independent Schools Queensland, called…
Results Available Now – Admissions’ Benchmarking
We are pleased to provide you with the summary of findings from our recent Admissions’ Benchmarking Survey. To date, we have had over 100 institutions participate from Australia and New Zealand answering over 100 questions about their staffing, resources, fees, reporting and other strategies. The results have been broken down into two webcasts – each…
Welcome to Educate Plus
Educate Plus is a not-for-profit membership organisation of advancement and development professionals working in the education sector within the following professions: …
