b'from 353 donors. The clips and social media over the two9.WARNING dont save money hereBoth years we years received more than 44,000 views, clearly resonatingpartneredwithCharidybecausetheyspecialiseinon-with that community. Theres now anticipation as peoplelineGivingDays,provideasystemisedandtemplated recommend characters for next year and/or look forwardapproach, and they support and run all of the technology to who lends their support with a cheesy Im in! becauserequired for a percentage of donations. After year one its become a tradition, its part of the culture, the cultureran so smoothly, it was raised at a Board meeting that of philanthropy.perhaps the school IT could run this aspect for free? I managed to convince them that it was best to have it outsourced to ensure no technical difficulties. Thankfully 7.What we learned (metrics and more) the 2018we did, because thirty minutes before Giving Day went live Annual Giving donations increased by 271% with a furtherthis year the perfect storm hitinternet and all phones cut increase of 62% this year. Last year 47% of Giving Dayfor at least a few hours. We had some B.O.Bs volunteer to donors were giving their first gift EVER to Terrace andmake some calls so I asked a staff member to cancel them this year a further 34%. But heres the fantastic aspect.as I grabbed my laptop, ran up the road to a hotel and Our Giving Day approach captured the participation ofmanaged to send out all 7,000 we are live emails which young alumni like nothing Ive ever seen because they seetook three and a half hours!their immediate impact and group action. In 2018, 19% ofSo, in summary, no time and no budget? No worries, give these donors graduated 10 years ago or LESS, even better isideas a try! Lastly, yet most importantly, I share my daily mantra that 14% were five years or less (I call them B.O.Bs, Babywith you, focus on being brave, not perfect (Reshma Sanjani).Old Boys). Our 2019 figures grew to 24% from 10 years or less with 20% being B.O.Bs. However, this year Giving Day was promoted to the entire school community where allI write this from my new school in preparation for our first donors who werent an Old Boy had to adopt a class andGiving Day which will be aligned with Valedictory giving. From many of the current parents adopted the B.O.Bs. Again, aapproval to Giving Day will be 12 days with no budget so watch great tradition! this space! 8.Nobudgetmeansbeingresourceful!IaskedUpdate: Our goal was $200,000 and we received $226,050 theschoolphotographer,KirbyStudio,todonatetheirfrom 359 donors. #braveNOTperfectskills to film and edit the clips and to minimise his time we recreated each workplace on campus and shot them all in two and a half hours. My favourites are the Pilot walking into the Airport Lounge (i.e. the Staffroom) and the Surgeon scrubbing in (i.e. a disabled toilet) both shownLEA WALKER-FRANKS F.EDPLUS above! This year we had to do two offsite but again allDIRECTOR OF COMMUNITY donated. The two enormous trophies for the Class withENGAGEMENT & FOUNDATION HighestParticipationandtheClasswiththeHighestEXECUTIVE OFFICER Amount Raised, were provided at cost by the school trophyBRISBANE BOYS COLLEGEsupplier.23 DECEMBER 2019 23'