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LinkedIn – Alumni Function

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    • #7559
      Jacqui Pearse
      Forum Participant

      Hi there,

      Hoping someone can help me please. I set up an alumni group for our High School on LinkedIn some time ago. I used to be able to search for alumni that went to our school, drill down to where they are now, what they a re doing etc invite new connections but now I don’t seem to be able to do so. It appears you can still find alumni for universities when you search for their company page but I am not sure you can still do so for secondary schools. I thought if I upgraded to a premium account this would help but I still can’t seem to search for alumni from our school. Is anyone else having trouble or worked out what has changed? Any advice would be greatly received.

      Thanks in advance,

      Jacqui
      Havelock North High School
      Hawkes Bay

    • #7560
      Lucy Wilson
      Forum Participant

      Hi Jacqui,

      Linkedin have made a number of changes to their search functions over the years and as a result some of the most useful functionality has been lost. One of the most frustrating changes has been that they’ve removed pretty much all avenues for searching within a group. You can search for a name, but all other searches within the group (such as industry or university) have been lost.

      I use Linkedin a lot for our alumni programme and we do have a Linkedin group but I do all of my searching through the main Linkedin search menu (top of page when on your ‘home’ page). By doing a blank search it will take you to a view that has filters on the right hand side. Here you can enter your school in the ‘school’ field under the ‘keywords’ section. You can also filter by location and industry etc.

      Once I find people here I send them a request to connect and invite them to the alumni group. The benefit of doing this is that Linkedin’s algorithms seem to recognise the pattern and so our alumni feature more prominently in searches as I become more connected to our network.

      I hope that helps. If you want to know anything else just let me know.

      Cheers,

      Lucy Wilson
      Alumni Manager, Kristin School
      Auckland

    • #7561
      Jacqui Pearse
      Forum Participant

      Hi Lucy,

      Thanks so much for taking the time to reply! That is massively helpful. I have spent ages trying to work this out!
      Can I ask do you have a premium account on LinkedIn and if so do you think it is worth it?

      Thanks again Lucy.

      Jacqui

    • #7562
      Lucy Wilson
      Forum Participant

      Hi Jacqui,

      I do and yes, I find it very worthwhile. It gives you greater visibility on profiles and the tokens for Inmail messages are really important to us. I send a lot of Inmail messages to people where I need to verify their ID or if I’m looking to connect in a particular capacity. You can’t always request a connection (it depends on their profile settings) and in some cases they may not state they attended our school (For everyone who ‘accepts’ an Inmail message I get one credited back to my Inmail limit – which usually sits at somewhere between 15-30). It has been really helpful for us because we’re very much in a development phase and social networks are our primary target for hunting our “lost alumni”. It’s given great results so far and is going to be a major focus for some time yet I expect.

      Cheers,
      Lucy

    • #7563
      Jacqui Pearse
      Forum Participant

      Wonderful. Thanks for the reply Lucy.

    • #7692
      Lachlan Liao
      Forum Participant

      Hi Jacqui
      We transitioned to a “university page” just over a year ago, as the group functions started diminishing.
      Although it is called “university” it can be used for an educational institute.
      As such, we can now see all the employees who have our school as their employer, and we can see the alumni who have selected our page as part of their education history.
      The admin page allows us to search the alumni by years of study, or region or work.

      Regards

      Lachlan

    • #7693
      Dionne Molina
      Forum Participant

      Hi, I’ll tack my question on to the end here :)

      Is there any benefit in having a University page, company page AND group?

      We’re about to do a LinkedIn overhaul and I’d like to have a university page for Alumni and company page for employment but not sure if that’s useful. I’m feeling the university page will take over from the group moving forward.

      I’m wondering if anyone has changed the structure of how they are setup on Linkedin.

      Also, what do you think are your key metrics? I’m interested to hear what others measure.

      Cheers
      Dionne

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